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The National Retail Federation has released its holiday spending projections for 2025, indicating that Americans are set to spend over $1 trillion on gifts, decorations, and festive meals. Yet, savvy shoppers can save significantly by waiting to make those purchases until after the holidays.
January is an opportune time for shoppers to find substantial discounts, especially as many retailers offer sales that often surpass those seen on Black Friday and Cyber Monday. Below, we highlight five items that consumers should consider buying post-holiday to maximize savings.
1. New Household Linens
January presents fantastic opportunities to buy new household linens, including pillowcases, towels, comforters, and sheets. If you were eyeing these items as holiday gifts, wait until January to benefit from significant discounts offered by both big-box stores and leading online retailers.
2. Fitness Equipment
The new year inspires many individuals to pursue fitness-related New Year’s resolutions, leading retailers to discount wellness products. Shoppers can find great deals on gym memberships, workout gear, yoga mats, and various personal care items like vitamins. This is also an ideal time for those regularly buying supplements to stock up.
3. Baking Supplies
After the holiday rush, retailers often lower prices on baking supplies that have been in high demand. Essential ingredients like flour, sugar, nuts, spices, and chocolate chips can be acquired at reduced prices. Most of these items boast a long shelf life, allowing bakers to stock essentials for months ahead.
4. Electronics and TVs
As the Super Bowl approaches in early February, many electronics retailers provide steep discounts on items such as televisions and sound systems. In fact, shoppers can find better deals on electronics in January compared to Black Friday, making it a prime month to purchase computers, gaming consoles, and more.
5. Winter Clothing and Gear
Following the holiday season, retailers typically discount winter apparel to clear out winter stock in favor of spring inventory. If you’re in need of winter clothing, boots, or ski equipment, January is a smart time to shop for significant savings.
