The online world has been buzzing louder than a beehive on caffeine over Sydney Sweeney’s American Eagle ad. Yes, the 27-year-old starlet from “White Lotus,” equipped with her blonde locks and blue peepers, seems to have stepped into a denim-related drama that sparked a veritable Netflix series of debates about race and Western beauty standards. Who knew jeans could stir up such a fashion faux pas?
Trump’s Take on the Denim Debacle
In the latest episode of “What Did Trump Just Say?” the former President found himself entangled in the fray when Newsmax anchor Rob Finnerty decided to throw Sydney Sweeney’s jeans into the mix. The question was so bizarre it could’ve come from a surrealist painting: something about births, jeans, and less Dylan Mulvaney. Naturally, Trump took the bait, launching into a rhapsody of rants about the advertisement featuring transgender actress Dylan Mulvaney, because why not?
Trump, in his usual eloquence, branded the Mulvaney ad “the most unsuccessful ad in history,” like a kindergarten teacher critiquing a child’s finger painting. “It knocked 35 million dollars off the value of a certain company,” he continued, practically foaming at the mouth, calling it “one of the great disasters of all time.” Because when it comes to advertising disasters, who needs the Titanic when you have a poorly received ad campaign?
Sydney Sweeney’s Fashion Statement or Eugenic Undertone?
Meanwhile, American Eagle is standing strong—or as strong as a retailer can stand when their campaign is being likened to Nazi propaganda—over its tagline, “Sydney Sweeney Has Great Jeans.” Yes, you heard that right. Apparently, jeans are no longer just fabric; they’re a matter of genetic pride! The company insists the slogan is about “her jeans,” not the favorable genetics of the 27-year-old actress.
The company’s statement read like an aspiring philosopher on Twitter, stating, “We’ll continue to celebrate how everyone wears their AE jeans with confidence, their way.” Clearly, this means we can expect future slogans like, “Great jeans look good on everyone… including those with questionable historical references.”
The internet, being the delightful place of unfiltered opinions that it is, exploded into a cacophony of commentary. Critics swiftly took to TikTok, with one user insisting the ad would “be in history books!” Perhaps a chapter in the comedy section, right next to “Failed Marketing Strategies.”
Celebrities Join the Denim Circus
Not to be outdone, singers Lizzo and Doja Cat jumped onto the denim-hating bandwagon. Lizzo posted a picture of herself in a digitally altered denim ensemble that screamed, “I can out-weird this ad!” while Doja Cat creatively dissected Sweeney’s monologue with an accent that could make even a seasoned actor envious. Clearly, the celeb response turned this into a full-fledged fashion roast.
To distance themselves from the ‘Nazi propaganda’ backlash, American Eagle decided to showcase other ads from their campaign that excluded Sweeney. Because, when in doubt, throw more denim at the problem! “Denim on denim on denim… on denim,” they cheerfully proclaimed, as if repeating the word would drown out the controversy. And don’t forget, their stocks jumped over 10% right after the campaign launch—proving that nothing sells jeans better than a healthy dose of controversy.
