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Browsing: leverages
Dive Brief: In a world where free samples are the holy grail of retail marketing, Amazon is revamping the old candy-dish approach. They’re guinea pigging a…
Mondelez is using digital to connect with customers on an emotional level… or at least trying to. Brace yourselves, chocolate lovers, because Mondelez World Travel Retail…
Beauty wipes on display at a Tira store in Mumbai, India. Reliance Industries Ltd.’s new venture, Tira, is leaning on artificial intelligence tools that can suggest…
The Post-Pandemic Shopper: A Case Study on Thriftiness Once upon a time, shopping was a delightful spree of extravagance—where “value” was a second thought, if it…