This National Tell a Joke Day, Laffy Taffy® is gearing up for a laugh-a-thon—because apparently, candy wrappers need punchlines! With none other than comedian, actor, and producer Damon Wayans Jr. at the helm, the beloved candy brand is initiating its inaugural “Laff Line.” Why the need for a hotline? Well, it seems they desperately need fresh jokes, and who better to source them from than candy enthusiasts with questionable comedic skills?
CHICAGO, Aug. 5, 2025 /PRNewswire/ — It’s unclear whether the real reason behind the “Laff Line” is to seek out hilarious new jokes or simply to hear what happens when you let sugar-fueled fans unleash their funniest gems. At 1-844-LOL-HOUR (1-844-565-4687), candy addicts can certainly expect some surprising improv—unless the jokes are utterly disastrous, in which case, they might just hang up. The world has a long history of bad jokes, and Laffy Taffy may finally be calling for reinforcements.
On August 16, because clearly we all need more excuses to share dad jokes, callers can chime in during “Laffy Hour” from 3 p.m. to 7 p.m. Eastern Time. Those lucky enough to get through may even be subjected to the whims of Wayans and his “Laff Squad,” a ragtag group of comedians from Zanies Chicago who are likely just as eager for a good laugh. But beware: jokes must stay within a strict 100-character limit, probably to save Wayans from boredom. So, think of something clever—like why did the chicken call Laffy Taffy?
“I like to think of myself as a connoisseur of dad jokes,” Wayans declared, maybe eyeing an acting career in commercials for gravy. “I’m excited to hear fresh material!” But let’s be honest; if you really want to impress him, consider juggling jokes while tap dancing. However, I digress. If you think you can make him smile, stop what you’re doing and give him a call—or maybe take a moment to consider your life choices instead.
Laffy Taffy’s new and improved wrappers, designed to open easily without leaving your hands as sticky as a toddler’s fingers, have been a consumer request for years. Because nothing better wraps up a good joke than wrestling with the candy’s packaging and losing half an hour of your life. Now, with the help of Wayans, Laffy Taffy aims to make unwrapping snacks enjoyable—not a game of Twister with fruit-flavored taffy.
Ashley Incarnato, Senior Marketing Director at Ferrara Candy Company—who probably spends her days listening to unoriginal jokes—stated, “Sharing the Laffy Taffy joke is a core part of the experience.” Sure, we all remember the joy of reading a joke about why the banana couldn’t sleep while munching on sweets! In a candy-obsessed culture, why not hand the mic to enthusiastic consumers and let them test their comedic chops, whether or not they deserve a Netflix special?
Anyone who calls the Laff Line will have the opportunity to submit their original quips for consideration to be printed on Laffy Taffy wrappers, which will soon grace stores nationwide. Judged by Wayans and possibly some disgruntled comedy writers, jokes will be evaluated for humor, originality, and silliness, with the top 100 being glorified by adorning wrappers. So, get your thinking caps on and your dad jokes in gear—because the real punchline might just be the fact that you thought you had a chance of being printed!
